iOptics Eyewear

Just as fashion makes a statement about you, so does your eyewear.  Each one of our frames features subtle and sophisticated details in fit, material and proportion that make it unique. Combining your choice of frame with state-of-the-art precision crafted digital lenses create the perfect balance of form, fashion and function.

Browse our carefully curated eyewear collections  for men and women today or stop by to see us, we are located in the heart of Sarasota, FL.

We look forward to meeting you!!

Holly Hassler

Licensed Dispensing Optician

With over 20 years of experience in the eyewear industry, Holly Hassler, owner of iOptics Eyewear has managed to create a destination for that special customer searching for unique, high quality  and unusual eyewear design.

iOptics Eyewear decor reflects Holly’s creative, out-of-the-box personality and highlights the shop’s creative sense of style. 

Critical to her service, Holly enjoys working with her customers on a personal level, listening carefully to what they want, because she understands how personalities and eyewear mesh.

She has created a refreshing, youthful vibe within iOptics that appeals to a clientele of any age that will risk change in a relaxed and no pressure environment.

While much of her eyewear is bold and colorful in nature, she is also keen to listen to the customer that may want a slightly more conservative balance.

“Constantly thriving to inspire and bring a new look to your eyewear experience.”